My Creative Team Launches Oconee Memorial Hospital Campaign

Released on: February 4, 2008, 7:04 am

Press Release Author: My Creative Team

Industry: Advertising

Press Release Summary: My Creative Team has developed and launched a direct
marketing and outdoor campaign for client Oconee Memorial Hospital in Seneca, SC.
Oconee's quality of emergency care and proximity to Clemson, SC were the key
messages.

Press Release Body: My Creative Team has developed and launched a direct marketing
and outdoor campaign for client Oconee Memorial Hospital in Seneca, SC. Oconee's
quality of emergency care and proximity to Clemson, SC were the key messages.

The outdoor board's headline reads, "We're Close By For Your Close Calls." A
silhouette of a man falling from a ladder above the Oconee logo made the point that
good care is available at Oconee Memorial. To command more attention, the man's
silhouetted hand and foot extended beyond the edges of the billboard. Direct mailers
echoed the outdoor board creative. Both the billboard and mailing directed people to
a special Web site about the hospital's ED, with a unique url established for the
campaign.

"My Creative Team did a great job of rapidly developing and executing an effective
campaign," says Hunter Kome, Director of Marketing and Community Relations for
Oconee Memorial Hospital. "My Creative Team understands that it's important at a
community hospital to be cost-effective. They make the most of limited resources."

With 160 licensed beds, Oconee Memorial Hospital (OMH) is the anchor of a
not-for-profit organization that provides a full range of health services to the
people of Oconee County, SC and surrounding areas. OMH offers long-term care,
rehabilitation, pain management, wellness, hospice, and home health services. The
medical staff includes more than 120 physicians who represent 25 specialties. For
more information about OMH, visit www.oconeememorial.org.

My Creative Team, www.My-CreativeTeam.com, is a Huntersville, NC-based network of
highly experienced and talented independent professionals that gives clients better
work that\'s a better value. The ad agency delivers great work, on time and on
target, and that makes the client look good.

Services include turnkey website development and promotion, presentation
development, email marketing programs, pay-per-click advertising, advertising, media
planning and buying, PR, and video production. Clients range from Irwin Industrial
Tools, National Gypsum and Rubbermaid to Bank of Commerce and TechStructures.


Web Site: http://www.my-creativeteam.com/news.php?action=fullnews&id=24

Contact Details: Harry Hoover
My Creative Team
13315 Willow Breeze Lane
Huntersville, NC 20878704-953-3406

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